TM Apex Holdings Pty Ltd (ABN 51 677 689 422), trading as Yen Aura. Effective 28 April 2026.
This Privacy Policy explains how Yen Aura collects, uses, discloses, and protects your personal information when you visit our website (the "Site"), place an Order, or otherwise interact with us. We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
When you visit the Site, we automatically collect technical information about your device, including:
• Web browser type and version
• IP address
• Time zone
• Cookies stored on your device
• Pages or products you view
• The website or search term that referred you to the Site
• Your interactions with the Site
We collectively refer to this as "Device Information." We collect Device Information using cookies, log files, web beacons, tags, and pixels.
When you make or attempt to make a purchase through the Site, we collect:
• Your name
• Billing and shipping address
• Payment information (processed securely by our payment provider; we do not store full card numbers on our systems)
• Email address
• Phone number
We collectively refer to this as "Order Information."
If you opt in to receive marketing communications, we record your contact preferences and use them to send product updates, promotions, and news. You may unsubscribe at any time using the link in any marketing email or by emailing us.
We use the information we collect to:
• Process and fulfil your Orders, including payment, shipping, and delivery confirmations
• Communicate with you about your Order or account
• Screen Orders for potential fraud or risk
• Provide marketing material in line with your stated preferences
• Improve the Site, our products, and our customer service
• Generate aggregate analytics about how customers use the Site
• Comply with our legal and regulatory obligations
We share personal information only with parties who help us operate our business, and only to the extent necessary. These include:
• Shopify — powers our online store.
• Google Analytics — helps us understand how the Site is used.
• Payment processors — process card and digital payments under PCI-DSS standards.
• Shipping carriers — receive your delivery address and contact details so they can deliver your Order.
• Email and marketing platforms — used only where you have opted in.
We may also disclose your personal information when required by law, in response to a valid request from a regulator or law-enforcement authority, to protect our legal rights, or in connection with a corporate transaction (for example, a merger or sale of assets), in which case the recipient must continue to handle your information consistent with this Policy.
We may use the information we collect to deliver targeted advertising. You can learn more and opt out via the Digital Advertising Alliance of Australia (youronlinechoices.com.au) and the Network Advertising Initiative (networkadvertising.org/understanding-online-advertising).
We retain Order Information for the period required to comply with our legal, accounting, and tax obligations under Australian law (typically a minimum of seven years), and for as long as is reasonably necessary for the purposes set out in this Policy. After this period, we securely delete or de-identify the information.
Depending on your location, you have the right to:
• Access the personal information we hold about you
• Request correction of personal information that is inaccurate
• Request deletion of your personal information, subject to our retention obligations
• Object to or restrict our processing of your personal information
• Withdraw consent to receive marketing messages at any time
• Make a complaint to your local privacy or data protection authority
In Australia, you may complain to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au. Residents of California, Canada, the United Kingdom, or the European Economic Area may have additional rights under the GDPR, UK GDPR, CCPA, or other applicable laws. To exercise any of these rights, contact us using the details below.
The Site and our products are not directed to children under 16. By using the Site, you confirm that you are at least the age of majority in your state or territory, or that you are a parent or guardian providing consent for any minor in your care. We do not knowingly collect personal information from children under 16; if we become aware that we have, we will delete it.
We implement reasonable technical and organisational measures designed to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The updated policy will be posted on this page with a revised Effective Date. Where changes are material, we will take reasonable steps to notify you.
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at support@yenaura.com.